Advertising
Experts Agree: You Can Trust Ads!
Sure, advertisers want you to trust them. But can you? Dig into this video to get some truths about ads.
Fact, Opinion, Misinformation, Fake News, DeepFakes. What's the Difference?
The internet has made an immense amount of information easily available to us. Yet not all of that information is reliable. Unreliable information can…
Get Ready for the Holidays and Comparison Shop!
If you think shopping online is cheaper and easier this holiday season, think again. Here are some caveats...
Getting a Lot of Personalized Ads?
Your behavior online determines the type of ads you get, a lot of the time. See what's happening and control the ads you see.
Google Adding More Choices for Managing Your Data
Google has begun rolling out two new choices for managing your data. You will now be able to choose to have your location history and web/app activity…
Gotcha! Invisible Advertising Targets You (Some More)
Remember our earlier video and articles about "Invisible" or Native Advertising? You know, the move by advertisers to trick us into thinking one-sided…
Have You Played the Marketing Gimmick Game?
Advertisers try to trick you into believing a one-sided pitch—that's what advertising is—as the whole truth and nothing but the truth. P…
How "Paid" Kids Are Manipulating Kids Like Yours
This kid needs to talk to you. Now.
It's about your kid's future. This is a Martian thing...
How Credible Are Marketers' Claims?
See all those wonderful promises in ads, what's not to like? Just click and buy... That's exactly what marketers want you to do. But whether it is a…
How Digitally Aware Are You?
Are push notifications helping you, or costing you? Do you een know? Having a certain level of digital awareness is good for you. Start with this vi…
How Do Ads Impact Your Kids?
The average kid spends about 7 hours per day on screen media. You won’t be surprised to hear they are exposed to many ads in the process.
How Do You Teach Your Kids to Save Money?
Your kids should become healthy skeptics when it comes to spending money, and learn how to save money, to boot! Here’s how you can help get them s…
How Much Does Impulse Buying Cost You?
Everybody makes impulsive and unplanned buying decisions sometimes. For many people this may wreck their budget. How do you (plan to) stop this impu…
How Retailers Trick You?
Consumer psychologists help retailers to boost sales. But that's targeting you and your pocketbook... Put a stop to it now!
How to Be an Impulse Saver, Not Spender?
Spending money is easy. So easy, that most people throw away around $200.000 dollars in their lifetime! No kidding… Learn how to be a saver, start…
How to Get Ripped Off when You Shop!
If you are interested in scams, then you'll love the little experiment that Target Stores recently pulled on customers. I say "experiment" since Targe…
How to Talk to Your Kids About Advertising
Should marketers be shaping your kids' lives? We think not! Here's what to do...
Howard's In-Game Currency Scam
Ever since I was a child, my siblings and I would utilize our free time on a gaming website that we had been playing for years; it was called ROBLOX.Â…
Is Online Shopping (Always) Cheaper?
Online shopping prices can be based on the quirkiest variables, from the time of day, your location, or even the devices you use. Better stock up on…
Make Healthy Skepticism a Habit! 10 Easy Steps to Improve Your Financial Habits
Recently, I found myself thinking of what the future may bring, and how the current pandemic will impact that. Right now, things are very uncertain fo…
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